- In the sidebar, click Social Media → Advanced Analysis. Each connected account has a card.
- On an account that says Not set up yet, click Set up analysis.
- Fill in what the analyst should know about this account. Anything you leave blank is taken from your company Business Profile, and the form shows Inheriting: with the value it will use.
- Account name, Industry, What this account’s business does, Who this account is for, What sets it apart, Tone of voice, Language.
- Goals: comma separated, for example
more bookings, brand awareness.
- Under Competitor discovery, add starting points (optional):
- Hashtags to watch: comma separated. Instagram allows 30 new hashtag searches every 7 days per account, so your hashtags are used first.
- Competitor accounts you already know: comma separated handles to track from the start.
- Accounts to never suggest: handles that should never appear as competitors.
- Under Schedule, choose How often to analyse (daily, every other day or weekly) and your Time zone. Best-time findings are reported in that time zone. Each run counts towards your monthly limit.
- Leave Analysis enabled on and save.
Peikly shows "Analysis set up. The first report will be ready shortly." The first run starts within a few minutes.
Each account is analysed on its own. If you run several businesses from one company, give each account its own description so each report uses the right comparison.
If the Set up analysis button is disabled with "Your plan’s account limit is reached.", stop analysing another account or upgrade your plan.