ANALYTICS AND INSIGHTS

Know which customers are ready to buy

Peikly scores every contact from how they really engage with your emails and WhatsApp messages, and sorts them into Hot, Warm and Cold. Your team starts each day with the people most likely to answer.

THE PROBLEM

Hundreds of contacts, and no idea who to call first

Without a score, follow-ups go to whoever is at the top of the list, and the customer who replied twice yesterday waits behind someone who never opens anything.

Peikly does the sorting for you, from what each contact actually did.

HOW IT WORKS

Scored automatically

1

Peikly tracks engagement

Email opens and clicks, WhatsApp reads and replies, how fast people answer and how recently they were active.

2

Every contact gets a score

A score out of 100 and a tier, with the signals behind it and a trend since the last calculation.

3

Your team acts on it

Filter the contact list to Hot and Warm and build your outreach list in seconds.

WHAT YOU GET

A score you can trust

Hot, Warm, Cold or Pending

Clear tiers on every contact profile and in the contact list, with a filter for each.

See why

Four sub-scores (engagement, responsiveness, recency and reachability) and the top signals driving each score.

Out-of-office replies discounted

With AI analysis, automatic replies to your campaigns no longer count as interest.

"Call me next week" becomes a task

When a contact asks to be contacted later, the AI raises their score and creates a follow-up reminder for their owner at that time.

Always up to date

Scores refresh in the background as new activity comes in, and you can recalculate a contact on demand.

Availability

Customer potential scoring, and the AI review of conversations, are included in selected Peikly plans. See our pricing for details.

What you need first:

  • Contacts you message by email or WhatsApp through Peikly
QUESTIONS

Customer Potential Checker: frequently asked questions

Why is a new contact marked Pending?

Pending means there is not enough interaction history yet for a meaningful score. It changes as soon as the contact engages with your messages.

Should I ignore Cold contacts?

No. Cold only reflects the engagement tracked so far, not how important a customer is. It tells you who to try a different approach with.

How often is the score updated?

Automatically, in the background, as new activity arrives. The AI review runs for contacts with new conversation activity, and at most once a week for everyone else.

RELATED FEATURES

Works well with

Conversation Analyzer

AI reads your WhatsApp and email conversations, saves the key facts as notes and turns requests into follow-ups.

Contact Management

One contact list for every channel, with full history, smart filters, bulk actions and easy import.

Notes, Tasks and Reminders

Notes on every contact, reminders when it is time to follow up, and messages scheduled to send themselves.

Ready to bring your marketing into one place?

Create your Peikly account in minutes and connect your first channel today.

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